Licensing and

Your brand needs to be effectively communicated and preserved when licensing it to a third party. Our legal team can help prepare licensing and distribution agreements that will develop successful business relationships and grow your business.

Licensing your product or brand interstate or overseas requires you to put trust in another party to preserve your brand and grow your business. You must therefore be able to communicate your purpose, vision and style, and formulate a distribution agreement that is fair to both parties. Our legal team specialises in franchising and distribution, and we have extensive experience in the area.  We offer tailored solutions to your business needs, assisting you in establishing national and international distribution networks and license arrangements. We will work with you to prepare customised distribution and supply agreements  that reflect the unique commercial needs of your business. We can also assist in drafting and reviewing the other necessary documents that will allow your goods and services to be effectively licensed or distributed interstate or overseas.

Expanding your business is an exciting venture, but you must be mindful of some important issues that need to be clarified to ensure best communication with your international or interstate markets. We can assist you in resolving issues such as choice of law applying to the agreement, distinction between distribution or licence territories, delivery arrangements, product requirements, marketing, promotion and minimum performance criteria, to facilitate a successful relationship between you and your licensees or franchisees. Creating your licensing and distribution agreements in a clear and detailed manner will ensure you attract and retain licensees who are truly excited about your product or service offering, and will work according to your business plan. When growing your business through a licensing or distribution network, our professional advice will help protect your expanding business.

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