Franchise Sales & Marketing

DC Strategy helps market and grow iconic brands across Australia and the rest of the world

The DC Strategy Marketing team will help you find the best profiles for your franchise. The ideal franchisee grows enterprise value and is key to making the franchise experience a mutually satisfying and profitable one for all involved.


Building a successful franchise is not just having the best business concept, tightest operations, or most efficient cost base. It’s also important to have franchisees who are aligned with your goals and objectives. Our suite of marketing and sales services will help you find these ideal individuals.

Franchise Marketing & Lead Generation

Our Marketing and Lead Generation team will communicate and grow your business in the franchising world using various digital campaign strategies.


This is achieved by developing a marketing strategy that defines your wow factor (value proposition), and then craft a product and service experience that does it justice.

Franchise Sales & Development

Our franchise recruitment process has been a part of the opening of over 2,100 franchised locations in the last 10 years. We will recruit the right people for your franchise.


Our custom campaigns are designed to drive network growth attracting the desired candidates, and nurturing them through a detailed sales journey.


Being the experts in the franchising industry for over 38 years, we ensure franchising is done right!

Our team of experts offer franchise consulting and strategy, legal expertise, franchise lead generation and franchise sales.

We can take your businesses from where you are now, to becoming a leading franchise network.

DC Strategy has taken franchise clients and developed their franchise networks in the region, valued at $ 2 billion.

DC Strategy Franchise Experts

Culture & Organisation

We will help you articulate your vision, define your mission and then recruit franchisees and team members who are directly invested in being your brand ambassadors. High-performance culture and organisation are built on shared values.

Franchise Lead Generation

We’ll help you get your brand out there and recruit interested and invested franchisees, so you can focus on running the business. Leverage our network to reach the highest quality leads for your franchises.

Franchisee Profiling

Our franchisee profiling services will help you define and conceptualise your perfect franchisee. We will work with you to identify the specific characteristics and elements required of a franchisee running a business in your franchise network.

Business Brokerage

Our business brokerage services will enable you to get the most value for your business when selling. We have a large database of prospective franchisees and will work closely with you to ensure potential buyers are identified and guided through the process.

Franchise Recruitment Coaching & Mentoring

Our recruitment team can assist you in forming lead generation strategies that work. We will provide franchise recruitment coaching and mentoring services to you as a franchisor and your team, to establish practical, efficient recruitment techniques for your franchise system.

Franchise Opportunities

We have over 1500 franchise opportunities available across multiple brands.

Looking to find and recruit franchisees?

Fill out the form below and one of our experts in franchising will be in touch to provide more information on our franchise sales and marketing services