We build solid legal
frameworks for franchising.

We offer practical, cost effective advice for both franchisors and franchisees to grow and secure your franchise business’ enterprise value.

Whether you’re a franchisor or a franchisee, consult the franchise experts. Our end-to-end legal team ensure all your legal obligations are met to protect your business interests and give you the security and confidence to grow what matters most- your future.


This means creating documents and structures that are skilfully tailored to your specific business by people who know the ins and outs of franchise law.


Our experienced franchise lawyers know the Franchising Code of Conduct inside out. We’ll work with you to build an efficient, successful business that complies with the Code’s requirements. Our skilled team can work with you to draft or review legal documents, and can provide mediation and litigation services. Working collaboratively with the consulting, recruitment and brand & marketing teams, we deliver a holistic, thoroughly thought out service that’s helpful and relevant to you.

It all goes together.

Skip the hassle of different lawyers, consultants, agencies and technology providers. We’ll handle it all for you, under one roof.  We are a passionate team of franchise experts, committed to changing your business for the better.

DC Strategy - Legal

DC Strategy - Consulting

DC Strategy - Recruitment

DC Strategy - Brand and Marketing

and Marketing

Franchise news and updates

Little-L Franchise Opportunity
Find My Perfect Franchise
May 19, 2017

Little-L – Franchise Feature Friday

This #FranchiseFeatureFriday, we’re bringing the foxiest franchise in town to your screen! Simon Kanoon is the owner and founder of Little-L Chicken Burgers, in Sydney's Bondi Beach.
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Lollipops Playcentre Franchise
Find My Perfect Franchise
May 11, 2017

Lollipop’s Playland – Franchise Feature Friday

Lollipops was founded in 1993 and since has expanded to a multi-national franchise with locations extending over Australia, New Zealand, and Asia.
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Huxtaburger Deliveroo
News and Events
April 4, 2017

Pigs aren’t flying but burgers are!

 Is it a bird? Is it a plane? No! It's Huxtaburgers falling from the sky.  Pigs aren't flying but burgers are! There's a Huxta-takeover on the horizon, and it's coming from where you might least expect…
Read More
DC Strategy Recruitment
Find My Perfect Franchise
March 26, 2017

Do Your Research

Ask questions; get answers. Once you have selected the franchises you’re interested in, meet with your target franchisors and secure a first meeting. Some financial details will be revealed about the offer, and you may…
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Franchise 101
March 26, 2017

Thinking of growing your business?

Turn dreams into reality. If you’re dreaming of growing your business rapidly and wanting to turn it into a household name,  franchising may be the next step for your business.  When the right business is…
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Our journey with DC Strategy has been fantastic! From that initial strategic workshop to implementing our franchise program – there’s been lots of touch points. But if I think of one really great thing in our overall relationship and how DC Strategy continues to contribute to our success, it’s having them on our board.

Warren Jones - Chairman, Total Tools

When DC Strategy came in to meet the board at the time, the noise was taken away. Once they had been convinced by the expert this is what you need to do and this is how you need to approach it and from thereon we never looked back.

Marshall Hartwich - National Market Development Manager, Ben and Jerry's

The DC Strategy team draws upon its solid understanding of the franchise model to improve the performance of our organization. By tapping their knowledge, we have more quickly identified our opportunity areas and defined the action steps to capitalize on them.

Bill Swanson, - CEO, Cartridge World International

We were comfortable with the consultancy because it was responsible for the growth and development of significant franchise systems and brands. Having a full-service firm ensures the consistency of information, advice and message from exiting franchisor and franchisee.

Joe Cirillo - CEO of Cirillo